Microeconomic Decision Makers · 2 question types
Past paper frequency (2018 to 2024)
This topic accounts for approximately 4% of your exam marks.
New emphasis in the 2027 syllabus; the characteristics, advantages and disadvantages of competitive and monopoly markets are examined directly (diagrams are not required). Guidance based on specimen materials.
A monopoly is a market supplied by a single firm (or, more loosely, one firm with a dominant share). With no close competitor, the firm has the power to set its own price rather than accept a market price. Such a firm is sometimes called a price maker.
A monopoly often arises from that keep rivals out: control of an essential resource, very large set-up costs, patents, or legal protection.
| Feature | Effect under monopoly |
|---|---|
| Price | Higher — with no competitor to undercut it, the firm can restrict supply and raise the price above the competitive level. |
| Quality | — with no competitive pressure, the firm has less incentive to improve. (It may also be high if the firm reinvests its profits.) |
Explain how a monopoly affects consumers
What comes up: a 4-mark "Explain two ways in which a monopoly may affect consumers," or an analyse question on the effect of one firm dominating a market.
Write (identify + explain, twice): for example, (1) higher prices (1) because the single firm can restrict supply and faces no rival to undercut it (1); (2) less choice / lower quality (1) because there is no competitive pressure to vary or improve the product (1). Other creditable effects: large profit for the firm, or possibly lower prices if economies of scale are passed on.
Watch out: the question asks for the effect of having only one firm — keep each point linked to the absence of competition. A balanced answer can note that economies of scale might let a monopoly charge less, not more, in some cases.
| Choice | Narrower — a single supplier means consumers have little or no alternative. |
| Profit | Higher (supernormal) — protected from competition, the firm can earn large, lasting profits. |
A monopoly is not always harmful, and the syllabus expects you to see both sides.